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| great crowd, look who's twittering! |
- find a niche and report the hell out of it
- embrace the network and its tools: if you haven't already: get on twitter, find out about ScienceOnline2012, pay attention to trackbacks-find out who's linking to your blog
- curate as well as create: link like mad, take part in the conversation
- get to know SEO (search engine optimization)
- keep up the volume/frequency
- pay attention to tips: hat tip people as much as possible, even anonymously
- develop a thick skin
- build "about" and "what people are saying" pages
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